in Air Transport

Launch of Tsaradia - the new Air Madagascar subsidiary

Posted 9 July 2018 · Add Comment

Air Austral and Air Madagascar have materialised a crucial step in their strategic partnership.

It's in the heart of the industrial hangar of the national airline at Ivato airport, that Tsaradia the new dedicated Air Madagascar subsidiary to the domestic network of the island has been officially launched.
 
Tsaradia,is a company with a strong Malagasy DNA, a 100% subsidiary of the national company dedicated to the internal network. The identity of Tsaradia as its name depicts, expresses its vocation to make the link between the different regions of Madagascar. It has chosen thel emblematic animal of Madagascar, the lemur and a predominance of red allied with the colors of the sky, the sun, nature, all wrapped in a  deep blue color symbolising travel and serenity.
 
Tsaradia, one more step in the  implementation of Alefa 2027! Tsaradia project, now a concrete one, is a crucial element of the Business Plan proposed by the strategic partner Air Austral. It marks a new step in the deployment of Alefa 2027! - the Air Madagascar transformation plan. The consolidation and development of the domestic market are indeed part of the three priorities around which theis structured the plan with emphasis on the development of the leadership of Air Madagascar internationally, particularly on the Madagascar-France axis and the strengthening of cooperation within the regional network. It focuses on five areas: improving the quality of service to win back customers, ensuring economic efficiency, organising MRO activities, increasing citizen engagement and employee mobilisation.
 
* Tsaradia means "good trip" in Malagasy 
* required field

Post a comment

Other Stories
Advertisement
Latest News

Air Algérie starts to punch its weight again

Faced with the opening up of air freight to national private operators as part of the government’s new economic orientation, Air Algérie has taken measures to adapt to the new environment. Anuradha Deenapanray and Vincent Chappard

Satcom Direct names Evgeniy Pashkov regional director EEMEA

Satcom Direct, the business aviation solutions provider, has appointed Evgeniy Pashkov as regional director for EEMEA.

USD 1.8 trillion global investment needed for aviation infrastructure modernisation by 2030

The required modernisation of aviation infrastructure expansion, development, and modernisation to cater to anticipated increase in passenger and freight air traffic demand will reach USD 1.8 trillion by 2030.

Vega made 13th successful launch Orbits MOHAMMED VI-B satellite for the Kingdom of Morocco

Vega accomplished last November 21, a flawless launch from Europe’s spaceport at the Guiana Space Centre (CSG), orbiting the MOHAMMED VI-B satellite for the Kingdom of Morocco.

Pineau promises a vintage year

The sixth running of Morocco’s Marrakech Air Show takes place from October 24-27 at the country’s Base Ecole des Forces Royales Air – the prestigious Royal Air School. The school’s director, Gaël Pineau, tells Vincent Chappard about

Ethiopian and EU start Ethio-European international business school

Ethiopian Airlines and the European Union Delegation to Ethiopia have signed a letter of intent to establish Ethio-European International Business School (EEIBS).

TAA SK1009311218
See us at
AirCargoAFA_BT220318210219AviationAfrica_BT0607280219