in Business & Finance

Ethiopian Airlines and Hibret Bank launch first co-branded debit card

Posted 4 January 2019 · Add Comment

Ethiopian Airlines and Hibret Bank have launched the first Co-branded debit card tailored to provide Ethiopian Sheba Miles members with bonus miles for their spending using the debit card.

 

The new debit Card entitles ShebaMiles members to 5 bonus miles for every 100-birr spending made with the Co-Branded Card.

Tewolde GebreMariam, Group CEO of Ethiopian Airlines said: “We are extremely pleased to have partnered with Hibret Bank on the co-branding program, which brings with it a superior value proposition to all our ShebaMiles members.  As we keep building our customer base, the co-brand program gives us edge and enables Sheba Miles cardholders enjoy additional perks including paying all their shopping, dining, travel or any other payments conveniently with the Co-branded debit card on United Bank POS machines.”

Taye Dibekulu, Hibret Bank’s President said the new co-branding partnership with Ethiopian that unfolded on the New Year’s Day of 2019, will bestow a win-win situation for at least four players, including Hibret Bank, Ethiopian Airlines, the co-branded card holders as well as Merchants.  He added:  “Hibret Bank will get leverage in boosting the number of its card holders by deploying more PoS machines at merchants’ site over and above the promotional benefits that it will get by aligning with Ethiopian, the fastest growing Airline in Africa.”

* required field

Post a comment

Other Stories
Advertisement
Latest News

Embraer announces CEO succession

Embraer, following shareholder approval of the transaction with Boeing, announces that the current President and CEO of the company, Paulo Cesar de Souza e Silva, concludes a successful professional cycle with the company on April 22,

Boeing CEO releases a statement on ‘safety’

Boeing CEO Dennis Muilenburg has released a message to airlines, passengers and the aviation community following the recent losses of Ethiopian Airlines Flight 302 and Lion Air Flight 610.

Boeing 737 MAX 8 grounding could impact on international e-commerce and parcels

The grounding of the world’s entire Boeing 737 Max 8 fleet could mean delays to overseas freight, warns the international delivery expert ParcelHero.

Uganda flies the flag again

Uganda is rejoining the club of countries with national airlines as it seeks to recapture some of the revenue currently being taken by foreign carriers. Alan Dron reports.

Boeing CEO issues statement on Ethiopian Airlines Flight 302 accident investigation

Boeing Chairman, President and CEO Dennis Muilenburg has issued a statement regarding the report from Ethiopian Transport Minister Dagmawit Moges.

Mauritania goes for second Basler

It looks like Mauritania is about to receive a second Basler turbo-Dak intelligence, surveillance, and reconnaissance (ISR) aircraft, writes Jon Lake.

Connect MEIA SK1402010519
See us at
Connect MEIA BT1402010519