in Events

Africa Travel Week 2021 wraps up

Posted 13 April 2021 · Add Comment

Africa Travel Week 2021 has wrapped up its first virtual trade show and content programme with over 5,000 successful 1-on-1 meetings, 4,000 views of content sessions and over 4,300 minutes of speed networking.


Held from 7 to 9 April, the virtual event included headline shows, World Travel Market Africa (WTM Africa) and International Luxury Travel Market Africa (ILTM Africa), where buyers and tourism destinations and products connected online to reignite tourism to the continent.


A content programme also featured over 40 panel discussions and presentations by 170 international and Africa speakers on tourism-related trends in Africa and beyond, from LGBTQ+ travel and responsible tourism to business tourism and travel technology.


“The feedback received from buyers, travel trade visitors, exhibitors and panellists has been overwhelmingly positive,” says Megan Oberholzer, Reed Exhibitions South Africa Portfolio Director: Travel, Tourism & Sports.


“Recognising that face-to-face meetings remain important, but balancing this with the need for our industry to connect at this time, we took a blended approach starting with a virtual event in April and live meetings later on in the year,” added Oberholzer. 


“Further, the insights that the international panelists and presenters shared with delegates provided a captivating lens on the challenges our industry faces during COVID, but more than this the opportunities that exist for tourism within the constraints,” says Martin Hiller, ‎Reed Exhibitions - South Africa Creative & Content Director: Travel, Tourism & Creative Industries.


Topics of interest shared during the event included

           What does the future hold for group travel?

           Exclusive-Use Travel – the real deal or hype?

           The changing landscape of Africa’s source markets

           The New Normal: Where to go from the pandemic?

           Domestic tourism to the rescue

           Can Gen Z save the travel industry?


Enjoy a sneak preview of some of the presentations and panel discussions that will be Air Transport – the key to Africa’s tourism recovery, as well as:

           The Future of Business Events: 2021 & Beyond

           Air Transport – the key to Africa’s tourism recovery

           The Opportunity of Domestic Travel

Other Stories
Latest News

Airbus engineering pioneer Bernard Ziegler passes away

Airbus has announced the passing of Bernard Ziegler, at the age of 88. Ziegler, one of Airbus’ engineering pioneers, was instrumental in the introduction of the world’s first digital Fly-By-Wire (FBW) and side stick controls in a

Bombardier releases financial results Q1 of 2021

Bombardier has released its financial results for the first quarter of 2021 and affirmed its full year 2021 financial guidance and delivery expectations of 110-120 aircraft.

IATA welcomes G20 push to restart tourism

IATA has welcomed the agreement by the G20 Tourism Ministers to support the safe restoration of mobility by following the G20 Rome Guidelines for the Future of Tourism.

United Aviation Solutions and AFRAA launch initiative for African airlines

United Aviation Solutions (UTD) and the African Airlines Association (AFRAA) have launched the Brown Condor Initiative (BCI) aimed at providing a platform for AFRAA members with Maintenance Repair and Overhaul (MRO) facilities to

SITA's eWAS helps African airlines weather the storms

According to research by Cirium, weather phenomena such as heavy rains, thick fog and flooding are a significant cause of flight delays around the world and costs airlines billions of dollars annually. Adverse weather can also cause up

African airlines’ cargo demand in March increased 24.6%

The International Air Transport Association (IATA) released March 2021 data for global air cargo markets showing that air cargo demand continued to outperform pre-COVID levels (March 2019) with demand up 4.4%. African airlines’

EDGE SK2601300621
See us at
DAS21_BTWDS BT1202090322Aviation MENA 2022Aviation Africa 2021 BTOC